AI possesses the ability to analyse vast amounts of data much faster and more accurately than humans.

There are numerous ways in which letting agents can leverage this technology. It’s essential to emphasise that AI can augment your team’s efforts rather than completely replacing job roles.

How has AI become integrated into the lettings industry?

Numerous companies have either emerged or embraced AI technology to enhance the letting process. Agents now have access to tools that allow them to record calls and provide insightful feedback on call performance.

AI can also be seamlessly integrated into existing processes. For instance, AI-powered facial recognition checks are now part of the referencing process.

Here are four ways letting agents can benefit from AI:

1. Utilise Natural Language Processing AI for writing lettings content.
2. Employ AI facial recognition for ID verification.
3. Market properties with virtual reality tours enabled by AI.
4. Employ AI to train agents and free up their time for other tasks.

The information in this post is valid to the best of our knowledge on the date of posting. It is advised that you seek independent advice based on your individual circumstances.

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